One of the core services we offer at Rud Pedersen is that of lobbying and advocacy.
Even though the terms 'advocacy' and 'lobbying' are often used interchangeably, and the desired results can be very similar, the processes differ from one another. Lobbying is about direct communication with key stakeholders, whereas advocacy is a broader set of activities, which aim at changing public opinion or at getting public support, which may also include lobbying.
At Rud Pedersen, we respect the democratic processes while helping our clients provide information to elected representatives.
Our services within advocacy and lobbying include planning and developing strategies, as well as counselling on campaigns that support our clients' goals.
When our clients come to us with their business case, we evaluate which kind of strategy that would be best suited, and propose tailor-made solutions for our clients' cases.
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